Results from the study were first published by Cycling Industries Europe on 25.3.2024 and were presented at the Market Intelligence and Expert Group. Amidst the gloom surrounding the state of the industry in 2023, Cycling Industries Europe (CIE) was pleasantly surprised to be able to announce more optimism than anticipated among members. At least half…
Lee Kidger, February 2024 Recently, I was invited to speak at the All Party Parliamentary Group meeting for Walking & Cycling in Westminster. The brief was clear – to highlight where our European counterparts have benefited from fiscal stimulation within the electric bike subsidy space to highlight the potential for the United Kingdom. Why…
Sporting Insights has been appointed official data provider to Spanish Bicycle Industry Association AMBE – Asociación de Marcas y Bicicletas de España. Among the services provided as part of the partnership will be the launch of Cycling Market Intelligence Service España (CMIS España). Monthly sales data will be securely collected and aggregated from retailers across…
Sporting Insights has expanded its cycling, mobility, and active transport expertise with the appointment of Lee Kidger, former Managing Director of Raleigh UK, as a special adviser. Throughout his progression from sales representative to managing director via several key logistics and business roles at Raleigh, Lee used data and insight to take key strategic decisions,…
BA market data report warns e-bike sales and adoption falling rapidly behind Europe The Bicycle Association (BA), the national trade association for the UK cycle industry, has published its detailed annual mid-year report for 2023, based on Market Data Service (MDS) sales data covering over 70% of the nation’s cycle revenues. The 51 page report…
It was a good month for the climbers. First, cycling climbed the charts, becoming the latest recipient of the Netflix sports documentary treatment. Then the Tour de France treated us to a thrilling GC battle between defending champion Jonas Vingegaard and Tadej Pogacar, two very different personalities and riders whose nip and tuck duel…
Cycling Industries Europe’s 2022 Business Health-Check shows that a majority of CIE member companies are continuing to invest in the sector. The last year saw growth in sales, workforces and marketing, despite concerns about the development of the market and supply chain issues that have shifted from shortages to overstocking. Since 2021 there has been…
To kick off 2023, CIE sat down with CIE Founding Member Marc Anderman, Head of Cycling at Sporting Insights and active member in CIE’s Market Impact & Intelligence Expert Group to share his thoughts on the future and challenges of the cycling industry. 1. Can you give us a brief description of Sporting Insights? We use analytics to…
The Bicycle Association today published the Annual Market Data Report for 2022, Riding out the Storm, which includes full coverage of the UK cycling sector for 2022. The most complete data and analysis of the cycling market available, the Bicycle Association’s Market Data Service, powered by Sporting Insights covers 70% of total UK cycling market sales…
To kickstart the year, some of our senior staff examine trends they expect to see in certain areas of the sports and research industries in 2023. Read on to find out our predictions for the world of golf, cycling, community sport, women’s sport and a research technique we expect to use more of this year.…
