New golf shoe study set to deliver findings in Asia

Sporting Insights is currently inviting brands to register their interest in order to have the chance to shape the topics covered and ensure they get answers to their key questions.
The golf shoe study will launch in multiple markets in SE Asia with Japan and Korea to be administered pending interest.

“Investing in research isn’t just about gaining knowledge,” said Sarah Goward, heading up the study at Sporting Insights. “It’s about seizing competitive advantage and driving growth in this really dynamic sector of the industry.”

Eric Lynge of Sporting Insights Asia, based in Singapore, added: “This is the second time we have rolled out a shoe survey in Asia. We have also initiated first time Apparel, Equipment and Balls surveys in Asia over the past few years and will continue to administer ongoing sweeps to keep the markets informed of the changes in the region’s consumer purchasing habits and perceptions.”

Sporting Insights provides a source of global syndicated programme of golf research, the industry’s primary source of regular, robust research into global golf habits. As well as shoes, regular research is undertaken into areas like clubs, balls, apparel, technology, trolleys, media and more. Sporting Insights is also the leading provider of bespoke research for the golf industry.

Pricing is available on request. Discounts will be available to customers purchasing multiple countries, and purchasing clients will also be eligible for a substantial discount on our 2023 Golf Apparel study. Sporting Insights is also planning studies on golf technology and media in 2024.

For more information, contact, Sarah and Eric today.