In a recurring series, SMS’ Special Advisor for Women’s Sport, Sue Anstiss MBE, identifies the news, insights and initiatives making her excited for the future.
SIX NATIONS & BBC
Wonderful news that the Women’s Six Nations will be broadcast exclusively on the BBC next season, with unprecedented broadcast investment
ENI ALUKO & ANGEL CITY
Huge congratulations to Eniola Aluko, the former England, Chelsea & Juventus forward, who’s been appointed Sporting Director at Angel City, the new LA-based franchise playing in the National Women’s Soccer League from 2022
UEFA & EURONICS
Increased investment for women’s sport this week as it was announced that Euronics Group will join Visa, Pepsi, Just Eat Takeaway.com & Hublot as an official partner of UEFA Women’s Football until 2025
VARSITY AT LORDS
After a successful campaign, the women’s Varsity cricket match next year will see Oxford play Cambridge alongside the men at Lord’s, the home of cricket
NAOMI OSAKA : $55.2M
Naomi Osaka earned $55.2 million in the last 12 months, more than any female athlete in history
BATH WOMEN’S TEAM
Bath Rugby will partner with Bath Ladies Rugby to launch a professional women’s team, the latest Premiership club to announce an ambition to have a women’s team in the Allianz Premier 15s in 2023